Julie joined Egg Strategy in 2007 as Director of Innovation, after 10 years as an accomplished Innovation Catalyst, writer, speaker and all around creative spark.  Prior to Egg, Julie was Director of Innovation at laga, a Design & Innovation Firm with offices in Chicago.  She led a diverse team that consulted on a broad range of branding and innovation issues for clients such as Pepsi, General Mills, S.C. Johnson, Sara Lee Branded Apparel, and Jim Beam.

Julie's background is a unique blend of consulting, research, design and brand management. She has been CMO of a dot com aimed at making the world a better place for moms, launched a specialty retail chocolate business, ran a national auto care franchise and is a trained qualitative researcher.  Julie has a BA from the University of Pennsylvania, an MBA from Kellogg, and worked in brand management at Kraft and Sara Lee.

Julie lives and works in Chicago.  She is blessed with a wonderful husband and two creative children who remind her every day that the world is a different place when seen through fresh eyes.