http://www.eggstrategy.com/blog/2008/09/who-gets-it/ The Dozen is an eclectic take on innovation, branding, media, strategy and research, brought to you by the creative minds at Egg Strategy. Fri, 10 Sep 2010 16:49:54 +0000 http://wordpress.org/?v=2.7 hourly 1 http://www.eggstrategy.com/blog/2008/09/who-gets-it/comment-page-1/#comment-1799 Toph Fri, 19 Sep 2008 20:10:38 +0000 http://www.eggstrategy.com/blog/?p=389#comment-1799 The campaign just got pulled today... after three weeks. Microsoft says they had always planned to switch it out (saying this was just an "ice breaker") but... I can't imagine any business would drop $300 million on an ad campaign and then do a 180 in three weeks. The campaign just got pulled today… after three weeks. Microsoft says they had always planned to switch it out (saying this was just an “ice breaker”) but… I can’t imagine any business would drop $300 million on an ad campaign and then do a 180 in three weeks.

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